Vikram Lal, born in 1942, studied engineering in Germany after his schooling in the Doon School, and in 1966 joined Eicher Tractors, started by his father. He retired from the chairmanship of the Eicher Group in 1997, and has since then been involved in a number of voluntary organisations. He is the president of Common Cause, a public interest organisation. He is active in running the Shroff Charity Eye Hospital in Delhi, and the Goodearth Education Foundation, which runs over 70 balwadis and schools in Alwar district. As a hobby he publishes maps of Indian cities and tourist guides for various places of interest in India.